"Janet has a special gift relating to and motivating people to achieve....She will tailor a week long training program to suit your specific needs. In advance of her visit to your newspaper if you choose to use her, she'll do a tremendous amount of pre-planning based on your needs. She'll come armed with specially prepared manuals for each of your sales consultants. Her research will help you go after business you didn't realize existed. In my opinion and the opinion of our staff who she worked with a couple of weeks ago, you'll notice an improved level of self confidence as a result of Janet's work. Of all the trainers I've worked with over the years, believe me when I tell you that Janet is by far the most knowledgeable about newspaper classified advertising and the most effective trainer there is out there. And there are several good ones, but Janet is the best. Janet has been there and done that from obit clerk, to voluntary salesperson, to telephone sales manager, to recruitment advertising sales manager, to classified advertising director. No other trainer serving the newspaper classified advertising niche has anywhere near her "been there done that" experience. Hire her now."
Classified Advertising Director
Arkansas Democrat-Gazette, Little Rock, AR
"We thought we had a firm handle on how to do business. We also thought we were
reaching all of our customers. Some of us must have thought the Earth was flat
too, because Janet surveyed our market and showed us revenue streams and sources
that were right in front of our eyes."
The Intelligencer, Doylestown, PA
"Following up to be sure that someone sent you a copy of our service directory. I couldn't be more excited to tell you that the Steamboat Springs section was generating about $1,074 per month when you visited us. Today, we have 51 1x2 blocks, and three liners in the section for a total monthly revenue of $6,672. The classified reps are just selling their tails off and I expect the section to grow exponentially...."
Regional Advertising Director
Steamboat Pilot & Today, Steamboat Today, Hayden Valley Press and Craig Daily Press
"I certainly enjoyed your training and your input on our products. I am sure most of your suggestions and recommendations will be acted on as your track record is a good one.
My Southside Reporter folks really liked you and your way of training and hopefully they will take that view forward and become outstanding producers. As my time for departure is drawing nearer each year it is refreshing to see someone like yourself so knowledgeable of the business and actually have recommendations that work - you are not all theory and no results - you are "do it this way" and you will grow our business. Again was good to see you and I hope to see you soon."
South Side Reporter, San Antonio, TX
"So far we have picked up 10 new accounts that were not advertising. Also, for the past two weeks we have sold (an additional $20,000) each week. We also have topped over 800 ads two weeks in a row. Training, leadership and a little luck."
"The teams are still feeling very inspired from your training and we are getting ready to kick-off the outbound calling that you and I discussed when you were here. Thanks so much for your help."
Classified Call Center / Automotive Mgr.
The Bakersfield Californian
"I just wanted to say thanks for the article you wrote in the January 2006 MacDonald's. Your questions are really on target. These are the areas that require constant attention. I've got my homework cut out for me and I'm excited by the prospect of it. Thanks for the refocus."
Cecille A. Youmans,
Asst. Classified Advertising Manager
The Republican, Springfield, MA
"Again I would like to emphasize how much I enjoyed meeting you and experiencing your true knowledge of Classified Advertising. It was a good week for me and our newspaper will be implementing many of your suggestions. THANK YOU SO MUCH!!"
Classified Sales Rep
South Bend Tribune, South Bend, IN
"My name is Lynn Bye and I had the pleasure of participating in
your training at The Record last week. I just wanted to say thank you. I found it to be very interesting and very uplifting. I have already put some of your techniques into place and wow what a difference. You are truly gifted at your profession. Again, thanks and all the best!
The Record Newspaper, Kitchener
"I just wanted to send you a quick letter to let you know how much your seminars were appreciated by all of us in the classified and retail ad departments here at the Grand Island Independent. We all seem to have a renewed sense of purpose now this Friday. We also seem to know some direction in where to drum up even more revenue for our newspaper. Your teaching style made the classes enjoyable and meaningful for each of us, and I feel I must tell you
that I am indeed proud now to be an inside sales representative here at the Grand Island Independent. My role here is crucial, and though I took it seriously before, I realize much more urgency now when I walk through the door every morning. Thank you again for everything and God bless.
The Grand Island Independent, Grand Island, NE
"Just wanted to drop you an email and tell you what a pleasure it was to meet you and to hear you speak. Certainly was an inspiration. I haven't slept since I've been back. I keep waking up with visions of what all can be done to our classified ads. I am a bubble of energy and trying to prepare for the presentation to give to my Publisher as well as my Manager and share what all I learned. Lots ahead. Thank you again for your time and effort that you were so willing to give. Take care and hope to see or talk with you soon."
Classified & AYS Sales Representative
"Thank you so much for last weeks wonderful and insightful seminar. You
taught us so much and personally left me hungry for more. I felt like a member of the Amish sect being introduced to electricity...I missed you on Monday and only wish you could have stayed longer... It was a pleasure and an honor to meet you."
Albany Times Union, Albany, NY
"I just wanted to thank you for all the great information you shared with us yesterday. It was well worth my while!!! I especially liked what you started with. It is always good to be reminded that what I do for a living makes a difference in people's lives. It was a pleasure.